Rhoda Macdonald is an award-winning communications and campaigns consultant, and one of the UK’s most experienced Public Affairs practitioners. She has worked in consultancy for over 15 years, joining WA Communications as a Partner in January 2021.
Rhoda’s former clients include Virgin Money, Airbus, British Insurance Brokers Association, 3 Mobile, BlackBerry, Danone, Saab and StubHub. She also delivers Select Committee Preparation and Media Training for clients, drawing on her expertise from working in politics and the media.
Prior to becoming a consultant, Rhoda worked at the highest levels in Government, as Special Adviser to the Rt Hon (now Baroness), Helen Liddell, Secretary of State for Scotland. This gave her extensive insight into the workings of Government and a comprehensive network of contacts across the political parties, at all levels. Immediately before that, Rhoda worked in the media in Scotland, as a programme presenter, journalist, and producer. In that time, she won numerous awards, including a Bafta for Best Documentary.